Dwi and Sugianto Snook began Ride Concept Store in the garage of Dwi's home in 2010. The fledgling young company’s commitment to giving cyclists the best selection of products, the best value and the best service in the industry fueled the growth of Ride Concept Store for the next one year.
As the established stores began to grow from strength to strength so did the popularity of the sport and activity of cycling. Ride Concept Store began sell product in website to service costumer needed. There are many other bike manufacturers available, plus Ride Concept Store is always searching for new innovative products to stock.